This time I will discuss about two advertising company which are Facebook Ads and Adwords. Both have the same modus operandi which is Cost Per Click, Cost Per View and / Impression. However, now I want to show difference between the two platforms.
Ok, as we know, Google AdWords is believed by everybody since long time. Before the advent of Facebook Ads, Google AdWords is not invincible. Since introduction of Facebook Ads, Google Adwords increasingly challenged.
After research, I think that if you wanted to sell Malaysia market effectively and quickly, then the answer is FB Ads is. The reason is because nowdays we can see most of internet users open Facebook as the first destination after login to internet. So, Facebook has become a community where many people gather from various walks of life. What I saw, ads will go out based on status, written by a facebook users. Example, if user write about their financial status, their friend be likely to respond to them
And what makes me give the reason that Google Adwords is still relevant for Malaysia market is because AdWords partnership with other organisation. Thus, an ad from you will be scattered here and there and more easily found by visitors.